In a bid to turn Dubai into a role model in metaverse technologies with an applicably robust digital infrastructure, the Dubai government launched its Dubai Metaverse Strategy which aims to present Dubai as one of the world’s top 10 metaverse economies as well as a global hub for the metaverse community.
du, from Emirates Integrated Telecommunications Company (EITC), will support ‘Dubai Can’ – an innovative citywide sustainability initiative launched by H.H. Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai and Chairman of The Executive Council of Dubai, that encourages and empowers communities to reduce the use of single-use plastic bottles. In light of this initiative, the telco has implemented multiple initiatives at its new headquarters in Dubai Hills. du’s sustainable and technologically- advanced headquarters symbolize its journey to a leading digital telco with new values that drive a purpose-driven mindset and sustainable ethos.